Zoopla claims its mobile listings go up faster than its competitors

Property portal giant, Zoopla, claims that it has the fastest listings search specifically on mobile devices than any of the other leading portals.

Zoopla also said that it is offering agents more leads from its mobile website – a 16% uplift in sales leads and a 10% rise in lettings leads.

The portal said that the results follow a multi-million pound investment in technology.

As part of the investment, Zoopla removed all adverts from its mobile web platform, which it says has helped improve user experience.

David Wascha, Chief Product and Technology Officer at Zoopla, said:

“We put the customer at the heart of everything we do, so investment in our web platform is a key priority."

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